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Old 26-02-2008, 08:24 AM   #1 (permalink)
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Lightbulb Idea: Rallying and the general public

Okay, firsts things first. I thought of this all by myself with my (very) limited brain capacity and smallish exposure to rallying in terms of years of experience. So I'm asking everyone to just bear with me a little here.

I'm not 100% sure what other Rally folk out there find, but personally, I've noticed there is very little knowledge within the general public about the sport of rallying at a grass roots level
(ie: club level competition such as the majority of us are involved in).

Now it's virtually a constant discussion within the bounds of the forum as to how we as a community can increase the popularity of rallying and bring more spectators (and potentially competitors) to our events.
The recent invitation for a display at the Summernats Car Festival is a really good starting point for where I'm attempting to go here.

Coming from somebody who lives quite a distance from the typical rallying 'hotspots' I have come to realise through various discussions around the bar at the local pub (among other places), that there is little to no knowledge at all about grass roots club rally competition. I tell people "I'm a rally navigator" (insert 'easy left, easy right' response here ) and I typically receive one of two responses:

"That must cost thousands!"

"How did you get into that?"

Funnily enough, when I tell the Rus speak version of how it all came to be for me, I'm using getting back some variant of: "I'd love to be able to do something like that".

It got me thinking of potential ways to attempt to increase knowledge within the general public about our sport, and perhaps bring some much needed spectator numbers back to club competition. Here's what I've come up with:

* Firstly, How much does it cost to build a car?
Fro built his Excel on a shoestring (around $4k last I heard), so why not promote it? Sure, not everyone has access to a network of able-bodies that can bring costs down for specialised items like cage-building/seam welding, but there is also enough of us getting it done to know what sort of money it's worth, and what the best ways to go about things are.
Why not document it? I'm aware there's a few competitors out there at the pointy end of the field that would prefer not to disclose such information, but find a willing body to document exactly what it does cost to run at a bare minimum for a season, and put it out there for Joe Public to see, and I'm sure people will be surprised at just how affordable the sport can be.
Likewise with licensing/PPE (suits, helmets etc).

We have the best tool (this forum) to do it with, it just needs to be done.

* Similarly, put peoples actual personal experiences in writing; ie: ask the questions I get asked: How did you get into rallying?, make an interview of it, and back it up with some 'steps' of how to go about obtaining club membership, and a CAMS license.
We need more officials at events, so why not ask a few officials while we're at it...

* Hold an information day somewhere, get a few cars out of the shed, dust them off, and get some people to stand around, answering all the silly questions that people have.
If possible, hold it somewhere that we can physically put bums in seats for a 'nav' round a khana-cross course.

I'm aware ideas like this take money (to properly promote), much planning, and like everything, utilises more of our already stretched and valuable time, but I believe with proper planning, it could be a good kick along for the sport we all know and love so well.

If you've made it this far, and you're feeling a little let down/ripped off, I'm sorry, I guess I owe you a few minutes of your life back! If I've helped kick anybody else's constructive thought patterns into gear, by all means, lay it down. Constructive criticism is also welcome, maybe this has all been attempted before and failed dismally. Like I said to begin with, I'm very green on the grand scale, having only rallying for two years now. I apologise in advance if I'm beating somebody else's drum.

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Old 26-02-2008, 10:04 AM   #2 (permalink)
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* Firstly, How much does it cost to build a car?
Fro built his Excel on a shoestring (around $4k last I heard), so why not promote it? Sure, not everyone has access to a network of able-bodies that can bring costs down for specialised items like cage-building/seam welding, but there is also enough of us getting it done to know what sort of money it's worth, and what the best ways to go about things are.
Why not document it? I'm aware there's a few competitors out there at the pointy end of the field that would prefer not to disclose such information, but find a willing body to document exactly what it does cost to run at a bare minimum for a season, and put it out there for Joe Public to see, and I'm sure people will be surprised at just how affordable the sport can be.
Likewise with licensing/PPE (suits, helmets etc).
Done: www.excelrally.com.au

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* Hold an information day somewhere, get a few cars out of the shed, dust them off, and get some people to stand around, answering all the silly questions that people have.
If possible, hold it somewhere that we can physically put bums in seats for a 'nav' round a khana-cross course.
Done: Excel series has an open day every year. With the excellent rally teaching and rally experience business of sideways action coming onboard as a series sponsor we are now looking at ways that we maybe able to utilise such a great opportunity as that to promote the series next year and show people how the cars are capable of being driven. We always have cars at the open day and talk about how easy it is to build them, teach them any inside tricks that we have picked up and put it on the website.

You are right to a point that a lot more people would jump in if they new how cheap and easy it was but it is getting that message out there which is expensive and/or time consuming. I am trying to find ways to get the excels into one of the shows on motorsport or rallying, and it is looking good for a snippet or 2 this year. If during one of the ARC rounds (don't go there) on TV we get a bit of coverage on the excels at the event and people can hopefully realise that maybe there is a way for them to do it, then they might invistigate further. Need exposure.....
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Old 26-02-2008, 10:04 AM   #3 (permalink)
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Old 26-02-2008, 11:14 AM   #4 (permalink)
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I am trying to find ways to get the excels into one of the shows on motorsport or rallying, and it is looking good for a snippet or 2 this year.
Alternatively, has anybody looked into entering a rally car in a Show & Shine somewhere?
A well-presented static display, with some fliers and two friendly bodies to entertain peoples questions (and heckles) should provide enough exposure to justify the entry fees.
(which are generally >$200)


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Need exposure.....
Exactly... Positive exposure of any kind can do nothing but help.
Get even a fraction of Joe public slightly interested and word of mouth will take hold. Boys round the BBQ on a summers day will talk cars all day, and it only takes one to bring it up.
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Old 26-02-2008, 12:20 PM   #5 (permalink)
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We did what we could with the limited run up to the start of the QLD Excel Series:
http://www.excelrally.com.au/forum/showthread.php?t=634
I would like to do something bigger and better next year though, or even late this year...

[Edit] Just to expand a little. That was on display at the last home game of the QLD Roar. 33,500 spectators at the biggest match of the season.
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Old 26-02-2008, 12:50 PM   #6 (permalink)
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We did what we could with the limited run up to the start of the QLD Excel Series:

I would like to do something bigger and better next year though, or even late this year...

[Edit] Just to expand a little. That was on display at the last home game of the QLD Roar. 33,500 spectators at the biggest match of the season.
Spot-On! Excel series folk seem to have your game face on much more than the rest of us. How much interest did it generate Greg? Could you put a finger on the general consensus of people who stopped for a chat?

Anybody else thinking Canberra Raiders home game?
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Old 26-02-2008, 04:14 PM   #7 (permalink)
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The general consensus from those that spoke to us couldn't beleive, that even with the preparation level of Mick's car, that its a sub-$20k race car. No where else in Australia has that level of competition for that sort of money, and then consider that a *slightly* less competitive car than Mick's can be had for under $10k...

What we stagged at Suncorp proved the credability and commercial interest that we can generate even at this level, both of which is what rallying is lacking. Get a sister sporting team, doesn't matter what it is, work together in promoting each other and do cross-promotions...
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Old 27-02-2008, 03:42 AM   #8 (permalink)
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Anybody else thinking Canberra Raiders home game?
Well, I do now have the (Polynesian) Green Machine! You know it makes sense...
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Old 27-02-2008, 07:04 AM   #9 (permalink)
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Will the ninja monkeys be sitting in the car Fro?
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Old 27-02-2008, 10:57 AM   #10 (permalink)
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Well, I do now have the (Polynesian) Green Machine! You know it makes sense...


Its too clean - needs some beanbag beans to make you feel at home
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Old 27-02-2008, 01:23 PM   #11 (permalink)
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Well, I do now have the (Polynesian) Green Machine! You know it makes sense...
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Its too clean - needs some beanbag beans to make you feel at home
I knew it was missing something......
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Old 27-02-2008, 01:50 PM   #12 (permalink)
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Old 02-03-2008, 06:54 PM   #13 (permalink)
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Bump!
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Old 02-03-2008, 09:13 PM   #14 (permalink)
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Alternatively, has anybody looked into entering a rally car in a Show & Shine somewhere?

Yes here in SA we enter cars in a few show 'n' Shines.. the SA Rally pannel is entering cars in 2 displays in the next month, aswell as having cars at clipsal 500 in a display... we will enter our car in autosalon & another big show for japanes e and 4cyl cars called small car sunday.. its good exposue for our sponsors as well as good promotion for the sport..
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Old 02-03-2008, 09:17 PM   #15 (permalink)
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SO...... if something is put on would Friday nite or a Saturday nite be better for the "Displaying" cars?
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